GOOGLE TO LAUNCH NEW AFFORDABLE HANDSETS AFTER THE ANDROID ONE

He explained that one reason for this is the fact that the Indian market experienced supply chain issues leading to shortages of the phones. Also, other smartphone makers such as Xiaomi and Meizu have expressed their intention to officially sell devices on US soil at some point in the future.

Google faced tough competition and Android One did not launch as expected.

Google’s Android One aims to offer stock version of the mobile OS and the promise of updates to the next version on low-budget devices.

Android One is still available in India.

Android One is part of Google’s strategy to replicate its dominance in traditional desktop search.

In an interview with Financial Times, Google’s managing director in Southeast Asia, Rajan Anandan, acknowledged that Android One had “not delivered to expectations,” but the company is still “very committed” to the initiative. It holds a lot of promise so the Internet giant is relaunching Android One in the country.

The promised relaunch comes as some of Google’s early Android One partners voiced their doubts about the roadmap for the program. The initiative was originally launched back in September last year and recently got the Lava Pixel V1 as the first mid-range smartphone.

India is an attractive market for companies that make low-cost smartphones because more people are now able to afford a smartphone, often for the first time. Some of Google’s flagship apps like YouTube and Maps require larger amounts of bandwidth than what most Android One customers in India have (or want to pay for).

To help with that, Google has put in place a major investment program to bring tens of millions of businesses online with content focused on India’s population, content that can be accessed by these low cost handsets Google is pushing.